The campaign will showcase how the brand comes to the rescue of people in the liquidity crunch situation that has cropped up after demonetisation. The campaign would target the consumers through various digital platforms such as Snapchat, Facebook, Twitter and Instagram.

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Bollywood superstar Aamir Khan says the makers of the forthcoming film "Dangal" will apply for tax exemption. In the biopic, Aamir will play Mahavir Singh Phogat, father of wrestler Geeta Phogat, who won India's first ever gold medal in wrestling at the Commonwealth Games in 2010.

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Actor Hrithik Roshan wished his "Kaabil" co-star Yami Gautam on her birthday on Monday, and said let's play superheroes in a film. "Happy birthday Yami Gautam. Shine bright today and forever. May the wonder in your eyes never diminish. And in the next, let's play superheroes! Love," Hrithik tweeted.

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Sidharth is known for his strong stand against gender bias. The latest to bear the brunt is Ranveer. He has hit out against Ranveer for a sexist ad.

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Filmmaker Mahesh Bhatt is stunned by his daughter Alia Bhatt's work in Gauri Shinde's directorial "Dear Zindagi". He also has impressive words to say about superstar Shah Rukh Khan's performance in the film.

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Alia brilliantly depicts a free-spirited cinematographer, who goes through a gamut of traumatic emotions but her scenes with Shah Rukh Khan's are quite inexplicable.

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The first celebrity to be evicted form bigg boss 10 house belives that his eviction is not fair. On the occasion of his annversary Karan also said that he took a stand in the house, fought with swami Omji. Karan also wants Rohan or Gurav to win the show.

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Actor Brad Pitt will not spend Thanksgiving with Angelina Jolie and children. The 52-year-old and his estranged wife, with whom he has six children -- Maddox, 15, Pax, 12, Zahara, 11, Shiloh, 10, and eight-year-old twins Knox and Vivienne -- won't be spending the American holiday season together, reports usmagazine.com.

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Actor Arjun Kapoor is all set to play a double role in the upcoming film "Mubarakan". The actor on Thursday took to Twitter, where he shared the two looks he would be sporting in the film. In one look Arjun is seen donning a turban.

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Ahead of the worldwide release of "Befikre " on December 9, Yash Raj Films along with Alexandre Ziegler, Ambassador of France to India, co-hosted a soirée to celebrate film along with leading star-cast Ranveer Singh and Vaani Kapoor.

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